Temperley, Raymond John v. Playground Supplies Pty Ltd [1980] FCA 81
Federal Court of Australia
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CATCHWORDS,
Penalty. Relevant consideration in fixing
amount of penalty. More than one summons based on
the same incident.
Trade Practices Act 1974, ss. 79, 53(a), 55.
RAYMOND THOMAS TEMPERLEY v. PLAYGROUND SUPPLIES PTY. LIMITED.
Nos. G.7-12 of 1980.
9 June 1980.
Coram: FRANKI J.
Sydney.
IN THE FEDERAL COURT OF AUSTRALIA)
)
NEW SOUTH WALES DISTRICT REGISTRY) Nos. G7-12 of 1980
)
GENERAL DIVISION )
IN THE MATTER OF
The Trade Practices Act 1974
BETWEEN:
RAYMOND THOMAS TEMPERLEY
Prosecutor
AND
PLAYGROUND SUPPLIES PTY. LIMITED
Defendant
Coram: FRANKI J
9 JUNE 1980
REASONS FOR JUDGMENT
Mr Temperley, the prosecutor, with the consent of the
Minister, laid six informations against Playground Supplies
Pty Limited, the defendant. The defendant is a company of
which the only two directors and shareholders are James
Forrest and Richard Forrest. James Forrest is the Managing
Director and both the directors are involved in the day to day
operations of the defendant.
The charges allege offences under s.79 of the Trade
Practices Act 1974 ("the Act"). Each charge is laid in
respect of an advertisement published in a journal, "The Open
Road ", a publication of the National Roads and Motorists'
Association of New South Wales and having a circulation at the
relevant time of over 1 million copies.
Three of the charges allege a contravention of
s.53(a) of the Act and the other three allege a contravention
of s.55 of the Act. Under s.53(a) a false representation that
the goods were of a particular standard, guality or grade was
alleged and under s.55 conduct liable to mislead the public as
to the nature and characteristics of the goods was relied
upon. The advertisements were published on 14 February 1979,
10 April 1979 and 5 June 1979. Each advertisement was in the
same form and two informations have been laid in respect of
each advertisement, one under s.53(a), and the other under
s.55.
The particular product advertised was what was called
a ""COMFY-SAFE' booster seat. This seat is designed for young
children to sit upon in a car and it is to be placed on the
seat of the car and the ordinary lap-sash seatbelt is used
when the child is sitting in the "COMFY-SAFF" booster seat.
The particular contravention alleged in each case was that the
advertisement contained a statement in bold letters
that"COMFY-SAFE is manufactured to meet the requirements of
Australian Standard 1754". This standard was revised and
issued as AS1754 in 1975, and by amendment No.2 of March 1978,
standards were inserted (para 2.19.1) for the combustion
characteristics of the textile materials with which the seat
was covered.
In each case a plea of guilty was entered and a
document setting out agreed facts was tendered. Mr James
Forrest gave oral evidence and an affidavit by him was
tendered. It was admitted that the "COMFY-SAFE" booster
seats offered for sale by the defendant between February and
July 1979 were not manufactured to meet the combustion
charteristics of the textile material required by the amended
specification. It was also agreed that between January 1979
and 31 July 1979 the defendant sold 725 of the booster seats.
Early in 1978 the defendant became interested in the
manufacture of these seats and in May 1978 it enquired from
the Standards Association of Australia about getting its
approval for the seat. The Standards Association has a certi-
fication trade mark and it grants licences to approved persons
to use that mark. Approval was ultimately received from the
Standards Association on 15 October 1979 for the defendant to
use its certification mark for the booster seats. In May 1978
Mr James Forrest spoke to Mr Greenhalgh, a senior technical
officer of the Standards Association, about obtaining a
licence to use the mark and an application was made on 14 June
1978. In July 1978 Mr Greenhalgh referred to the necessity to
carry out tests to ensure that the combustion characteristics
of the fabric to be used for the seat covers met those
prescribed in AS1754. On 7 August 1978 a report was obtained
from a Dr. Hickie of Unisearch Ltd, which set out tests he had
carried out, and showed that the standards for the combustion
characteristics of the fabric required had not been met and
that the fabrics tested could not be classified as low fire
hazard type.
Mr James Forrest, when interviewed in July 1979 by
the prosecutor, said that Dr. Hickie told him that the fabrics
"had only just failed". No technical evidence to explain the
report was before me but, except in one instance, this
statement seems likely to be in accordance with the result of
Dr. Hickie's tests.
Mr James Forrest said that he had great difficulty in
getting suitable fabrics and that he unsuccessfully approached
12 different suppliers in an endeavour to find a fabric which
would measure up to the required combustion characteristics
and also meet the defendant's commercial requirements. It
seems that other manufacturers were experiencing a similar
problem. No other complaint was made by the prosecutor about
the defendant's product.
Evidence was given of a conversation on 10 January
1979 between Mr James Forrest and Mr Greenhalgh when a draft
advertisement was being discussed. Mr Forrest suggested that
Mr Greenhalgh had expressed at least a measure of approval of
the wording in the proposed advertisement upon which the
prosecutions are based. Mr Greenhalgh and Mr Forrest gave
somewhat conflicting evidence on this conversation but I do
not consider that it is of any particular significance. Mr
Greenhalgh's approval of the offensive words would be of
little significance in a prosecution under the Act. In any
event I am not satisfied that Mr Greenhalgh gave any approval
to the use of the relevant words. Eventually in June 1979 a
fabric was obtained which met the combustion characteristics
of AS1754, and, at least prior to the licence to use the
certification mark being obtained, the seats were covered with
a fabric which met the requirements. I am satisfied that at
all relevant times Mr James Forrest knew that the seats
advertised in the advertisements, the subject of these
proceedings, did not measure up to AS1754.
On 24 July 1979 the prosecutor purchased three of the
defendant's booster seats and had the combustion
characteristics tested by the Australian Wool Testing
Association. These tests showed combustion characteristics
which appeared to be, at least in one regard, very
substantially below those of the relevant specification.
Again in the absence of technical information it 1s not
possible for me to form any precise view as to the
significance of this factor, but I am not prepared to view the
matter in the same light as I might have, had I been satisfied
that all the chairs to which the advertisements were directed
were covered with fabric of the characteristics set out in Dr
Hickie's report.
Apart from knowing that the fabric being used in the
relevant period did not comply with AS1754 it appears that no
proper attempt was made to provide any precise specifications
to the supplier of the fabric, and although the supplier did
not change during the relevant period, it is quite clear that
the defendant had advertised chairs over a period as having
been manufactured to meet the requirements of Australian
Standard 1754 but had taken very inadequate, if any, steps to
ensure that the fabric with which the chairs were covered was
of a constant standard.
The offences to which the company has pleaded guilty
cannot be regarded as mere technical breaches of a standard
although I am not able to formulate any view about the extent
ef any possible hazard caused by the use of material on the
defendant's booster chairs which did not comply with the
standard. There was no suggestion that the sale of the
relevant seats was contrary to law.
The prosecutor raised an issue of certain other
advertisements by the defendant which he submitted were
relevant background material. I do not consider that I should
have regard to this submission. Farstly, there is no
satisfactory evidence of any such advertisements and secondly,
the period said to be involved would appear to have been
outside the period of one year prescribed by s.21 of the Crimes
Act 1914 within which a prosecution can be commenced.
I have also had regard to the fact that two
informations, one in relation to s.53(a) and the other in
relation to s.55, have been laid in respect of each
advertisement. I consider that it is proper to fix fines
which, when taken together, are appropriate in relation to
each separate advertisement. The Court should not encourage
multiple proceedings arising out of the same set of facts but
should be careful it impose fines adequate to properly reflect
the seriousness of the acts the subject of the proceedings.
The balance sheet of the defendant was in evidence
and, although two sets of figures were before me which
differed in some respects, it seems that at 30 June 1979 the
company had a deficiency in shareholders funds and had
liabilities which were in excess of its assets although
certain of the liabilities were debts due to the two
directors. It also appears that the company had uncalled
capital of $9,000, its sales amounted to a quarter of a
million dollars in the year ending 30 June 1979, but a small
loss resulted. In Larmer v. Dome Lighting Products Pty. Ltd.
1978 _A.T.P.R. 40-070 I had to fix a penalty for breaches of
s. 53(c) of the Act where a receiver had been appointed of the
property of the defendant. In that case I referred to
Hartnell v. Sharp Corporation Australia Pty. Limited 5 A.L.R.
493 and to the judgment of Nimmo J. in Larmer v. Power
Machinery Pty. Limited, 14 A.L.R. 243.
It is always proper to have some regard to relevant
factors in relation to the business of the defendant. The
Full Court of this Court in Pye Industries Sales Pty. Limited
v. Trade Practices Commission 1979 A.T.P.R., 40-124 at
p-18326, when fixing a penalty under part 4 of the Act, cited
the following quotation for the judgment in Trade Practices
Commission v. Stihl Chain Saws (Aust) Pty. Ltd. 1978 A.T.P.R.
40-091:
"The penalty should constitute a real punishment
proportionate to the deliberation with which the
defendant contravened the provisions of the Act. It
should be sufficiently high to have a deterrent
quality and it should be kept in mind that the Act
operates in a commercial environment where deterrence
of those minded to contravene its provisions is not
likely to be achieved by penalties which are not
realistic. It should reflect the will of Parliament
that the commercial standards laid down in the Act
must be observed, but not be so high as to be
oppressive."
I consider that this observation is equally relevant
to the question of fixing a fine for an offence under part 5
of the Act.
It is common ground that the company has no record of
any relevant prior conviction. I note the provisions of
s.79(2) of the Act but I do not consider it is necessary to do
more than say that I have taken those provisions into account.
A representation that a product is manufactured to
meet the requirements of an Australian Standards
specification, when this is not the fact, is a very serious
breach of the Act and with a company differently situated
a greater fine would probably be imposed. However, in the
case of this defendant I consider that the following fines are
appropriate.
I convict the company on each charge and impose the
following fines:
In respect of No. G.7 of 1980 the sum of $1,000.
In respect of No. G.8 of 1980 the sum of $1,000.
In respect of Mo. G.9 of 1980 the sum of $1,000.
In respect of No. G10 of 1980 the sum of $1,000.
In respect of No. G.11 of 3980 the sum of $1,000.
In respect of No. G.12 of 1980 the sum of $1,000.
me
making a total of $6,000 (six thousand dollars) and I also
order the defendant to pay the costs of the informant in each
case.
In accordance with Order 35 Rule 5 I order that the
defendant pay the fines to the Registrar of the Court. I will
permit submissions upon the question of the time within which
the fines are to be paid.
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